In the news

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5 Ecommerce Trends to Watch for in 2021

In this recent Shogun article, iconectiv’s Cliff Holsenbeck discusses how SMS marketing can be valuable to ecommerce businesses. Text messaging via shortcodes can offer the perfect opportunity for ecommerce businesses to engage in two-way text conversations with their consumers. With over 275 million smartphone users in the U.S. alone, there is a wide pool of potential customers. Data also shows that at the beginning of 2020, SMS was already averaging 2,755% ROI for ecommerce marketers — not too far behind email’s ROI of 3,800%.
Jan 14, 2021
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How CSPs can restore consumer trust in communications in 2021 – and beyond

In this Vanilla Plus article, iconectiv’s chief product officer Michael O’Brien discusses how understanding the real perception of consumer trust in communications these days is hard to know exactly because so many factors play into it. Over 76% of consumers no longer answer calls from unfamiliar and unidentified numbers, letting them drop into voice mail instead. Some contact center operators say that outbound call answer rates are down 30%.
Jan 7, 2021
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Trusted Communications: Predictions for 2021 — and Beyond

In 2020, COVID-19 accelerated digital transformations that were expected to take several years. This article explores three ways that consumer trust in communications will evolve in 2021: mobile numbers will become your ID, the notion of privacy will get even more fluid and businesses can expect to face an identity crisis.
Dec 22, 2020
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Put It in Writing: How Recruiters Can Create a Connection with Candidates through Short Code Messaging

With 96 percent of Americans owning a mobile phone, human resources professionals are starting to see the benefits of tools like mobile messaging via short codes, chatbots and other forms of automation when it comes to adding an extra layer of personal connection to their recruiting efforts. In this article, iconectiv’s Cliff Holsenbeck explores short code messaging, the less explored channel of communication between recruiters and candidates that can be used to smoothly conduct recruitment conversations.
Dec 22, 2020
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Mapping Out Your Retail Strategy for the Future: 7 Trends to Consider

Over the last two years, retailers have been exploring the use of text messaging in addition to their email marketing. 2021 is likely to see SMS messaging supersede email messaging as retail’s gold standard for messaging channels. In this article, iconectiv’s Cliff Holsenbeck gives advice for retailers looking to utilize SMS messaging in their retail strategy.
Dec 2, 2020
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Executive Broadcast, International Verification

As countries implement SHAKEN-based Calling Number Verification Services, for verifying legitimate calls and rebuilding consumer trust in caller ID, the industry needs to consider the impact on international call traffic. To ensure businesses are not disadvantaged, there is a need for authoritative guidelines for international service providers, to ensure the rules for handling their calls are clearly understood. Watch this executive broadcast with leaders in STIR/SHAKEN, here and abroad.
Nov 30, 2020
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Omni-Channel Verification - Executive Broadcast

Consumer trust in communications must transcend all touch points – from voice to messaging to chatbot interactions. Trust should not be a nice-to-have, it should be an expectation. In this executive broadcast, iconectiv’s CPO Mike O’Brien explores omni-channel verification and how the ecosystem—from technology vendors, service providers, messaging providers, enterprises and regulators—can collaborate to deliver trusted communications.
Nov 25, 2020

Press Releases

Media Contact:
Sharon Oddy
Head of Marketing and Corporate Communications
+1 732 699-5130
soddy@iconectiv.com

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iconectiv Attends International Telecoms Week

During International Telecoms Week, iconectiv is focused on addressing the mounting challenges across the telecom ecosystem. To protect service providers, businesses and consumers, its arsenal of trusted communications superheroes battles scammers, identifies suspicious callers and organizes mismanaged assets and inventory.
May 16, 2023
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With millions in CapEx at stake for service providers each year, digital transformation and next-generation communication deployments like 5G require a coordinated approach across the ecosystem—and a common language—to succeed.

In a panel at Connect (X), iconectiv’s Head of Solutions Engineering, John Hayes, will join industry experts to discuss the deployment challenges of 5G and what service providers and the larger telecom ecosystem are learning along the way. With his expertise, Hayes will explore how a network is sourced and transitioned and why service providers must have full visibility into the location, assets and capabilities of all available infrastructure and network sites.
May 3, 2023
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With fraud on the rise and mobile phone numbers now acting as individuals’ digital identities, a perfect storm is brewing in the UK

Peter Ford, iconectiv’s Executive Vice President, Information Solutions Business joined the paper’s author, Omnisperience Chief Analyst Teresa Cottam in the latest Trending Tech Podcast, hosted by Jeremy Cowan. During it they discussed this pressing issue as well the latest tech headlines and trends impacting the telecom space.
Apr 26, 2023
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iconectiv use case substantiates how standardized site data maximizes revenue and ROI for companies that own towers and network sites

As service providers roll out new technology (like 5G) and densify their networks, it is critical that they have full visibility into the location, assets and capabilities of all available infrastructure and network sites. Companies that own and operate towers and network sites can help service providers do this—essentially optimizing their network planning and operation—by providing clear and accurate site information using the standardized industry data widely used by the telecom ecosystem.
Apr 25, 2023
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As regulators around the world combat the rise in illegal robocalls, call centers and businesses must adapt in order to get legitimate calls through to consumers

At Conecta Mexico, iconectiv’s Bob Grant will discuss how the global telecom community is working together to protect and defend the communications ecosystem. To learn more about how iconectiv’s services are focused on keeping people connected by verifying legitimate callers, stop by booth #3 on the exhibition floor to talk to our team.
Apr 11, 2023
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New iconectiv use case highlights how streamlined ordering, interconnection and billing can light up wholesale fiber revenues and ROI

As service providers roll out 5G and densify their networks, they are increasingly relinquishing end-to-end ownership and control of their networks by outsourcing links to wholesale fiber providers. A new iconectiv use case explains how wholesale fiber companies can streamline and simplify their interactions with their service provider customers to secure greater market share. Service providers use an industry-standard common language to log and describe their networks. A wholesale fiber company that applies the same standard terminology to their own network elements will instantly improve communication within their own organization—and at a competitive advantage when marketing to service providers.
Apr 6, 2023
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The new opportunity for tower companies in a 5G era

The Network Media Group recently sat down with a panel of experts at Mobile World Congress ‘23 in Barcelona to discuss the role of tower companies in the deployment of 5G. Learn how tower companies are able to partner with telecom service providers to tap into new revenue streams and speed up 5G rollouts.
Apr 4, 2023