Back to News & Events

Total Retail: Short Codes are Long on Bottom-Line Benefits

iconectiv’s Senior VP, Head of Product, Mykola Konrad, discusses the enduring value of short codes in retail. Mykola explains how AI enhances message personalization, boosting sales and revenue and emphasizes the importance of short codes for secure e-commerce functions like PIN verification and two-factor authentication.

Read the full article here.