In the news

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How CSPs can restore consumer trust in communications in 2021 – and beyond

In this Vanilla Plus article, iconectiv’s chief product officer Michael O’Brien discusses how understanding the real perception of consumer trust in communications these days is hard to know exactly because so many factors play into it. Over 76% of consumers no longer answer calls from unfamiliar and unidentified numbers, letting them drop into voice mail instead. Some contact center operators say that outbound call answer rates are down 30%.
Jan 7, 2021
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Trusted Communications: Predictions for 2021 — and Beyond

In 2020, COVID-19 accelerated digital transformations that were expected to take several years. This article explores three ways that consumer trust in communications will evolve in 2021: mobile numbers will become your ID, the notion of privacy will get even more fluid and businesses can expect to face an identity crisis.
Dec 22, 2020
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Put It in Writing: How Recruiters Can Create a Connection with Candidates through Short Code Messaging

With 96 percent of Americans owning a mobile phone, human resources professionals are starting to see the benefits of tools like mobile messaging via short codes, chatbots and other forms of automation when it comes to adding an extra layer of personal connection to their recruiting efforts. In this article, iconectiv’s Cliff Holsenbeck explores short code messaging, the less explored channel of communication between recruiters and candidates that can be used to smoothly conduct recruitment conversations.
Dec 22, 2020
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Mapping Out Your Retail Strategy for the Future: 7 Trends to Consider

Over the last two years, retailers have been exploring the use of text messaging in addition to their email marketing. 2021 is likely to see SMS messaging supersede email messaging as retail’s gold standard for messaging channels. In this article, iconectiv’s Cliff Holsenbeck gives advice for retailers looking to utilize SMS messaging in their retail strategy.
Dec 2, 2020
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Executive Broadcast, International Verification

As countries implement SHAKEN-based Calling Number Verification Services, for verifying legitimate calls and rebuilding consumer trust in caller ID, the industry needs to consider the impact on international call traffic. To ensure businesses are not disadvantaged, there is a need for authoritative guidelines for international service providers, to ensure the rules for handling their calls are clearly understood. Watch this executive broadcast with leaders in STIR/SHAKEN, here and abroad.
Nov 30, 2020
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Omni-Channel Verification - Executive Broadcast

Consumer trust in communications must transcend all touch points – from voice to messaging to chatbot interactions. Trust should not be a nice-to-have, it should be an expectation. In this executive broadcast, iconectiv’s CPO Mike O’Brien explores omni-channel verification and how the ecosystem—from technology vendors, service providers, messaging providers, enterprises and regulators—can collaborate to deliver trusted communications.
Nov 25, 2020
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iconectiv is a Digiday Technology Awards winner

iconectiv’s TruReach Deliver Aerialink has won the 2020 Digiday Technology Award for best mobile marketing platform. This year’s awards winners played foundational roles in enabling media companies and marketers to earn money from their content, reach their audiences and make the most of digital real estate. Aerialink was chosen because it simplifies message creation and delivery while allowing companies to efficiently and cost effectively reach customers with personalized, value-based business text messages.
Nov 17, 2020

Press Releases

Media Contact:
Sharon Oddy
Head of Marketing and Corporate Communications
+1 732 699-5130
soddy@iconectiv.com

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¿Tendrán un impacto negativo sobre los negocios los esfuerzos por bloquear las llamadas automáticas ilegales?

Como las llamadas automáticas ilegales representan casi la mitad de las llamadas indeseadas en 2019, el nuevo manejo basado en firmas de información confirmada mediante toKENs (SHAKEN) está ayudando a recuperar la confianza del consumidor y confiar en que EE.UU. está mitigando el impacto de los delincuentes. Sin embargo, como las llamadas internacionales también pasaran por el servicio SHAKEN, los proveedores de servicios extranjeros deberán comprender muy bien el proceso para garantizar que sus llamadas sean correctamente autenticadas y verificadas, y no inadvertidamente bloqueadas por desconfiar en la información de autenticación o falta de autenticación.
Mar 27, 2020
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Removing the Risk That Could Impede Adoption of Rich Business Messaging

Rich Business Messaging, powered by Rich Communication Services (RCS), is poised to be the new wave of messaging technology offering enhanced features like read receipts, video, group chat and paying for services. In order for it to live up to its potential, service providers and businesses must provide consumers with the information they need to verify the authenticity of Rich Business Messaging chatbots and the conversations they represent.
Mar 24, 2020
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As Caller ID Spoofing and Illegal Robocalls Skyrocket, Regulators, Service Providers Can Restore Trust in Caller ID

As a trusted partner in the global communications ecosystem, iconectiv is helping to address this growing, global problem with the launch of TruReach Certify. TruReach Certify is the foundation that helps ensure only legitimate and trusted entities can participate in the STIR/SHAKEN Caller ID ecosystem. It helps service providers authenticate caller IDs from law-abiding subscribers and businesses so consumers can trust caller ID information.
Feb 19, 2020
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Strategizing to Mitigate the Misuse of Telecom Networks

Shaping the future of trusted communications and a debate about upcoming technologies and trends await visitors at ITEXPO 2020, which takes place February 11-14 in Ft. Lauderdale, Florida. Experts from iconectiv will be taking the stage, focusing on strategies for the reduction of robo-driven spam calling and the best ways to maximize the potential of VoIP. Spam calls with spoofed caller IDs have reached unprecedented levels in the U.S.—to the point where many people simply refuse to answer their phones. These calls are easily the biggest segment of consumer complaints to the Federal Trade Commission (FTC) and the number continues to climb, with billions of robocalls reported every month. Helping to restore trust in communications is a key priority for the industry as a whole—as well as a critical focus for iconectiv.
Feb 6, 2020
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Ensuring Accurate Routing of Calls for Hard of Hearing, those Requiring Speech Communication Assistance

More than 44 million U.S. adults currently have hearing loss and the amount is increasing faster than the population growth rate. As the new provider of the Telecommunications Relay Services Numbering Directory for Internet-based TRS (iTRS) in the U.S., iconectiv is helping to ensure that people with hearing and speech impairments can continue to rely on landline and mobile phones to communicate.
Dec 9, 2019
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Consumers pick up the phone when they have trusted information about the businesses calling them

Currently, over 75% of calls are left unanswered when the call comes from an unidentified or unfamiliar number. This is due to the spike in illegal robocalls, which reached 85 billion globally in 2018 – a 325% jump from 2017. The new ATIS-SIP Forum Signature-based Handling of Asserted information using toKENs (SHAKEN) framework will help mitigate illegal robocalls so that consumers can once again trust the calling number displayed on their caller ID.
Dec 4, 2019
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Answering the Call: Industry to Share Expertise at SIPNOC 2019

With the industry firmly focused on radically reducing illegal robocalls, experts will gather at SIPNOC 2019 on December 3 to further address this critical issue. With 76% of all unidentified phone calls left unanswered, consumers and enterprises are looking to service providers to ensure that legitimate businesses are getting their calls answered by consumers. As policy administrator for the Calling Number Verification Service and a provider of trusted communications solutions, iconectiv has key speakers at the event including Gary Richenaker, Principal Solutions Architect, and Mary Barnes, Senior Advisor, Industry Solutions.
Nov 19, 2019