iconectiv is looking for a creative and experienced customer communications marketing manager. You will be responsible for planning, developing and managing our overall email marketing strategy for both customer communications and prospecting. If you enjoy writing, data analysis, collaborating with a team and voicing your ideas, this role is perfect for you. 

Responsibilities:

  • Manage and build email marketing strategy 
  • Create and monitor a wide variety of email marketing campaigns
  • Ensure emails are optimized, user and mobile-friendly
  • Determine email marketing KPIs, test results and develop report
  • Work with creative team to ensure graphics and templates are on brand
  • Develop and execute a lead generation strategy
  • Develop and execute a customer onboard and ongoing communications strategy
  • Partner with Sales Ops to maintain connection between Salesforce and Pardot 
  • Email list management 
  • Develop documentation and processes 

Requirements:

  • BA/BS in Communications or Marketing
  • 7-10 years of experience with email marketing, lead nurturing, marketing automation and analytics 
  • Proficient using marketing automation technology and email automation tools (Pardot, Salesforce, Stensul) 
  • Knowledge of latest digital marketing trends 
  • Critical thinker and problem-solving skills
  • Great interpersonal and communication skills 

Additional Skills:

  • Quick learner and detail oriented
  • Strong organizational skills 
  • Excellent project management skills
  • Knowledge of current trends and new developments in customer communications, e-mailing marketing and marketing and communications
View full description Apply Bridgewater, NJ Marketing 2660 iconectiv is looking for a creative and experienced customer communications marketing manager. You will be responsible for planning, developing and managing our overall email marketing strategy for both customer communications and prospecting. If you enjoy writing, data analysis, collaborating with a team and voicing your ideas, this role is perfect for you. 

Responsibilities:

Manage and build email marketing strategy 
Create and monitor a wide variety of email marketing campaigns
Ensure emails are optimized, user and mobile-friendly
Determine email marketing KPIs, test results and develop report
Work with creative team to ensure graphics and templates are on brand
Develop and execute a lead generation strategy
Develop and execute a customer onboard and ongoing communications strategy
Partner with Sales Ops to maintain connection between Salesforce and Pardot 
Email list management 
Develop documentation and processes 
Requirements:

BA/BS in Communications or Marketing
7-10 years of experience with email marketing, lead nurturing, marketing automation and analytics 
Proficient using marketing automation technology and email automation tools (Pardot, Salesforce, Stensul) 
Knowledge of latest digital marketing trends 
Critical thinker and problem-solving skills
Great interpersonal and communication skills 
Additional Skills:

Quick learner and detail oriented
Strong organizational skills 
Excellent project management skills
Knowledge of current trends and new developments in customer communications, e-mailing marketing and marketing and communications iconectiv is looking for a creative and experienced customer communications marketing manager. You will be responsible for planning, developing and managing our overall email marketing strategy for both customer communications and prospecting. If you enjo