Consumer engagement to build trust and fight fraud
Having targeted, trusted and timely engagement is critical to strengthening relationships among businesses and consumers. Businesses face challenges in reaching consumers and consumers miss important calls due to uncertainty and lack of trust. Regulators struggle with consumer protection, and communications service providers (CSPs) often shoulder the blame. Re-establishing trust in communications is critical for enhancing consumer engagement and strengthening relationships between businesses and consumers. iconectiv solutions help to ensure that businesses can verify the authenticity of phone numbers and caller ID information, establishing a trusted foundation for communication and blocking fraud.